The use of personal data under applicable data protection laws must be justified on one of the legal grounds provided for in the GDPR. We are required to indicate the purpose for each use of your personal data in this policy. These are the main reasons for our use of your information:
Consent: where you have consented to our use of your personal information (you provide express, informed and freely given consent for such use, and you may withdraw your consent by notifying us).
Legitimate interests: the interest of our company in the conduct and management of our business in order to enable us to offer you the best service and experience under the best conditions. We ensure that we consider and manage any potential impact on you (positive or negative) and your rights before processing your personal data for our legitimate interests. We do not use your personal data for activities for our benefit that may affect you (unless we have your consent or as required or permitted by law).
Contract: processing your data when necessary to perform a contract with you or taking steps at your request before entering into such a contract.
Legal obligation: processing your personal data when necessary to comply with a legal or regulatory obligation to which we are subject.
Legal claims: when your information is necessary for us to defend, sue or make a claim.
Purposes for which we will use your personal data Below is a description of all the ways in which we plan to use your personal data, as well as the legal bases on which we rely to do so. We also identify our legitimate interests.
Lawful basis for processing
To process your reservation, including:
Identity
Contact
Financial
Financial transactions
Manage our relationship with you that will include:
To allow you to participate in a draw, contest or survey.
Necessary for our legitimate interests (to study how customers use our services, develop them and develop our business)
To administer and protect our company and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and data hosting)
Necessary for our legitimate interests (for the conduct of our business, the performance of administrative and IT services, network security, fraud prevention and in the context of a corporate reorganisation or group restructuring)
Necessary to comply with a legal obligation (to prevent fraud)
To provide you with relevant website content and advertising and to measure or understand the effectiveness of the advertising we serve you.
Necessary for our legitimate interests (studying how customers use our services, developing them, developing our business and informing our marketing strategy)
To use data analysis to improve our website, services, marketing, customer relations and experiences
Necessary for our legitimate interests (defining the types of customers for our services, maintaining our website up to date and relevant, developing our business and informing our marketing strategy)
To make suggestions and recommendations to you on goods or services that may be of interest to you
Necessary for our legitimate interests (to develop our services and develop our activity)
Consent, when we send you marketing from third parties
Change of purpose We will only use your personal data for the purposes for which we have collected them, unless we reasonably believe that we should use them for another reason and that this reason is consistent with the original purpose. If you would like an explanation on how the processing for the new purpose is compatible with the original purpose, please contact us.
If we need to use your personal data for other purposes, we will inform you and explain the legal basis for doing so.
Please note that we may process your personal data without your knowledge or consent, in accordance with the above rules, when required or permitted by law.
